Plans for Porsche showroom in Beckton approved

By Rob Virtue on January 22, 2014 1:48 PM |


An area of scrubland in Beckton is set be transformed with plans to bring in a luxury car showroom.

Porsche wants a dealership on the vacant site at Gallions Roundabout signalling that regeneration of the Royal Docks is beginning in earnest.

Newham Council's strategic development committee gave the scheme the go-ahead on Tuesday.

At 1.2 hectares it will be built on what was formerly an unpromising site next to Gallions Roundabout. But soon, within a short distance, the proposed £1billion ABP Chinese business park will bring an influx of wealthy clients.

The council report into the proposal said: "The Porsche Centre will generate employment, improve the area and provide a use where proposals have not been forthcoming in the past.

"The site is considered to be appropriate for a commercial development to assist the regeneration of the area."

It will see the relocation of the current Newham Porsche showroom from Stratford, which the company said it was unable to expand.

Porsche said: "A decision was therefore made to relocate the business to a new and much larger site that could accommodate a bespoke Porsche Centre."

It says it will be a "destination centre for the discerning Porsche customer". It also has good road links for customers arriving to have their cars serviced.

The showroom and workshop would see 60 employees on site.

As part of the agreement it is offering £27,500 towards a signal crossing near to Gallions Reach DLR. No objections were received in the consultation for the development.

As well as housing a showroom, it will also have MoT testing, a workshop and administrative offices on site. Previous proposals for the site have included a 10-block development rising to 15 storeys.

Around 173 homes are planned for the Stratford site once the car firm moves to the Royal Docks.

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