London Lions arrive at the Copper Box Arena
Basketball is to reach new heights at the Copper Box Arena as London Lions make the former Olympic venue their permanent home.
The UK's premier team in the sport will play their debut match in Stratford against leading US college side Iowa University on August 14, in what the Lions hope will be the start of a winning legacy.
They are the first professional sports team to move to Queen Elizabeth Olympic Park.
Christian Kumar, the side's general manager, said: "We are a good, young, athletic team and hope to sell out the 7,500 seats at the Copper Box in the future.
"It's such a fantastic venue for us and the 100 per cent re-sign of players this year shows they are keen to train and play at the largest venue in the British Basketball League.
"Basketball is the largest participation sport here in the UK outside of football - it's suited to both sexes and the environment is very family friendly and the professional players are very approachable.
"I see coming to watch a London Lions game as an alternative to going to the cinema - it's entertaining, affordable and accessible."
The history of the Lions dates back to the Hemel Lakers, established in 1977. Following many relocations the team have been known as the Hemel & Watford Royals, the Watford Royals and Milton Keynes Lions before being dubbed the London Lions.
Playing out of Crystal Palace National Sports Centre in year one, the team have now moved in to the Copper Box in a 10-year deal, where they will train and play their home games.
London Lions season tickets for the 2013-14 season grant access to all 23 home games at the Copper Box and cost £368. Tickets for individual games are £12 online or £16.50 on the door.
Go to londonlionsbasketball.com.