Books round-up: Business secrets and tips
Brick By Brick
Once Lego was just a box of bricks. Wildly popular once but its fading fortunes took the company to the brink of collapse.
Nowadays, Lego is almost everything but bricks with every movie franchise having its own big-blocked iteration.
How the Danish company undertook this paradigm shift from aloof giant to fleet-footed innovator is chronicled in immense detail in this authoritative book.
Slightly wonkish, and one for dedicated business nuts, this is nevertheless an insightful guidebook on change.
The Business Of Creativity
With the creative sector worth £36billion and east London quickly becoming seedbeds for start-ups, advice on how it's done is timely.
Jacobsen, a business mentor and co-producer of Dirty Dancing for the stage, calls on his own experience to canter through the essentials for anyone looking to turn their talent into cash.
The book, however, is full cookie cutter business manual staples ("have a vision", "find a name","sources of funding" etc) and not enough on the particular demands of the sector. A wasted opportunity.
The First 20 Hours
Less a business book than a self-help manual but the author also wrote the No.1 selling The Personal MBA so it's clear where his heart lies.
Time-stricken entrepreneurs, looking to take on a range of skills and quickly will learn much from the entrenchment principles expounded here.
Unfortunately, the book soon dispenses with the homilies and is mostly spent teaching a variety of skills, from yoga to computer programming.
Brilliant if that's what you want to learn but if you wanted to learn the ukele, my guess is you'd another book. GB