Companies taught to use Obama for inspiration
Wharf companies are being taught how to use the tactics of the US President to get ahead in business.
Author and speaker Rod Sloane is hosting an event at the Britannia International Hotel called How To Barack Obama Up Your Business Forum.
Rod said: "In the election Barack Obama was really the unknown underdog, perhaps even considered the wrong colour for America at the time, fighting the favourite.
"This presentation looks at what techniques he used.
"It's about marketing but also about how he developed himself and his use of technologies."
The talk takes place on Monday, October 5, at 6.30pm.
Go to barackcw.eventbrite.com for more information.
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