Green Living: Twitter

By Andrew Williams
It can sometimes feel like the world is moving too quickly. It only seems like yesterday that everyone was getting in a lather over Friends Reunited. Now if you’re not on Facebook you may as well get out your Zimmer frame and head for the tea dance.
And just as you’re settling into the endless Facebook drudgery of pokes, presents and profiles, along comes another new kid on the block – Twitter.
I’m sure you’ve all been using Twitter for simply months darling, so I won’t bore you with the details, but essentially it is a microblogging platform. Is microblogging even a word?
What it allows you to do is explain, in up to 140 characters, what you are doing at that precise moment.
And discover what your friends, or celebrities, or people you’ve never even met, are also doing at that precise moment.
On paper, it doesn’t work, but it is strangely addictive and the etiquette of following and retweeting soon becomes second nature.
As a relatively young discipline itself, sustainability has been quick to exploit the potential of social media to spread the word about climate change and other issues.
One of the neat shortcuts on Twitter is the ability to tag your tweets with a flag to explain its content – so for instance a tweet followed by #csr would be of interest to anyone looking for information on corporate social responsibility.
Another useful tweet tag is #green, while #money could be good for those of you in the financial industries.
Will Twitter be a long term bet like Google or Facebook? Or a flash in the pan like Second Life? The only way to find out is to start tweeting. It may seem pointless, but it could help you find some interesting sustainable tips, as well as keeping up to date with Stephen Fry’s musings.
Do you or your company have an environmentally friendly product or service you’d like featured in this column? Let us know by contacting Seventeen, a sustainable alternative for your event management needs,
at andrew@seventeenevents.co.uk.
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Second Life a flash in the pan? Really? Because 6 years later, all indications are that it's going from strength to strength.
The only thing that has been a flash in the pan about SL is the media's passing sensationalist interest in it when they finally discovered it years later, for which I'm sure we're all glad, given the absolute rubbish written about it.
It's always amazing how many people are willing to write articles about things they are entirely ignorant of. I see you're no exception.
Hey Jay,
Sorry if I touched a nerve. In my view SL has not proved to be the success that it was hyped up to be, but that's purely from a business point of view - I'm sure lots of people use it for fun and get a kick out of it. Even still, at 15 million accounts SL is dwarfed by FB's 60 million, and i'd bet the latter is growing faster than the former.
I signed up for a SL account early doors, but didn't use it because it didn't work for me from a business perspective. If it works for you that's fantastic.
Have a great weekend,
Andrew
To manage such a human life is nozt enough, the life expectancy of members of elite families on average - years.
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Thank you so much for your future answers :-(. Lark.