What Shoreditch hipsters will tell you is confirmed by the environmentalists. It's east London that makes west London cool.
And that perennial role - as temperature regulator rather than fashion barometer - will become increasingly important as the capital comes to terms with the impact of climate change.
Talking about the Thames is at the heart of Will Palin's latest project.
COMMENTby Ian Toal
Two points from two matches this week is hardly the form to take us away from the bottom of the table, but at least they are encouraging results and signs that things might just be about to turn for the team.
"Can I just do up my shoe?" The phone goes dead. A minute later there's a call back and Josh Widdicombe has now left the house and is ready to chat while on his way to a job.
The development of the Docklands as a hub for new businesses, attracting entrepreneurs and creating high-skilled jobs is under threat.
A goal and an assist from striker George Tucudean on his return to the Charlton side saw the Addicks take three points against Bolton on Tuesday night.
The visitors were the dominant team in the match and Charlton were relieved to return to winning ways at The Valley following three home draws.
YouTube superstar Zoe Suggs was welcomed by hundreds of fans as she visited Westfield Stratford City at the weekend.
A winter wonderland could be coming to Canary Wharf this Christmas. Plans have been submitted to Tower Hamlets Council for a German market at Montgomery Square.
A competition to find technology for sustainable cities of the future has been launched by Canary Wharf Group.
The east of the Thames should have four new crossings, including one running along bottom of the river.